Have no fear of perfection – you’ll never reach it.
- Salvador DalÃ
Creatively driven. Human obsessed. Builder of what’s next.
I’m a growth architect, human-centered strategist, and builder of new businesses. I help organizations anticipate change, translate consumer insight and strategic foresight into scalable businesses, and make better decisions when the answer isn’t obvious.
What I bring:
A blend of rigor and creativity shaped by experiences in consulting, finance, entrepreneurship, and innovation
Decision-making confidence in ambiguity, turning imperfect information into momentum
Experience building at scale inside large complex organizations, where small decisions carry outsized impact
A bias toward action with discipline, balancing experimentation with clear governance
A consumer-first lens that replaces opinion and politics with real behavior